Companies today are investing more in delivering tailored services for increased customer satisfaction. With the advancement of technology and data analytics, that day is not far when marketers will be creating more...

In a layperson’s language, Key Performance Indicators (KPIs) are metrics through which can measure the performance of an eCommerce enterprise. These KPIs can help online retailers evaluate their performance, set...

Starting an eCommerce store requires massive investments in warehouse leasing, supply chain handling, inventory management, and shipping costs. Such gargantuan costs can prevent even the most zealous people from...